Peter Dering runs Peak Design, a camera accessory business based in San Francisco. He brought his first product to life using Kickstarter and raised $365k - this established his business and he has gone onto to use Kickstarter to bring to life another 5 projects and raise over $9m. IF anyone is a true example of how you can use crowdfunding to start up, sustain and build a business and launch new products - Peter Dering is the man. Check out his really insightful interview here.